Creating athlete content around the world
Location
United States
United Kingdom
France
Australia
Service
Video Editing
,
Pre-Production
,
Production
,
Post Production
,
Social
,
Commercial
,
Production Management
,
Babolat
When your brand is literally in the hands of elite tennis stars every single day, the opportunties for compelling brand and athlete storytelling are almost endless. The trickiest part is how to capture it in a sport that never stands still.
Enter Sift. From maticulously planned megashoots at Indian Wells to coverage of the prestigious Babolat House event during Wimbledon, Sift's global model has faciliated content creation across social, in-store, and broadcast.
The Output
- Delivered 75+ assets from a 5 day megashoot at Indian Wells, consisting of 7 production set ups and 18 athletes
- On the ground social coverage across all four Grand Slams fueling brand relevance during crucial moments in the tennis calendar
- Fan event and activation content capture for social in key cities around the world.
- Product testing with elite athletes at Babolat training and innvoation centres across Europe
- End-to-end social media management - from strategy to reporting - for Babolat USA
- Broadcast-ready hype videos and features celebrating key achievements of Babolat ambassadors throughtou the season
The Results
No items found.
