League Launch


London, United Kingdom
Portland, United States
Bedminster, United States


Creative Direction


Social Strategy

Post Production




Production Management

LIVGolf - League Launch

One of the most talked-about sports initiatives of 2022 faced the challenge of building an in-house team within a short time frame ahead of their inaugural season. To address this, they required a two-month turnkey solution to efficiently manage their social media presence and provide on-site support for their live broadcasts.

The Output

  • Developed a comprehensive social strategy for the league’s inaugural season.
  • Constructed an online launch campaign.
  • Created a suite of design templates for the league’s social channels.
  • Full management of LIV Golf’s social channels, which included a suite of services and skills including content creating, publishing, planning, graphic design, video editing
  • Provided monthly analytics and post-event reports to offer regular insight and analysis for daily optimisation of content posting
  • Concepted and executed engaging and polished daily content.
  • Staffed a 20+ on-site production crew between broadcast and social departments in London, Portland, Oregon and Bedminster, New Jersey.
  • Provided a full scale remote post production solution through Sift’s central server which featured daily editing, metadata footage logging and storage.
  • Onboarded and trained LIV’s team to ensure a seamless mid-season transition to an in-house approach.

The Results

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